𝐏𝐀𝐑𝐓𝟏. 𝐌𝐚𝐬𝐭𝐞𝐫𝐢𝐧𝐠 𝐓𝐞𝐚𝐦 𝐃𝐲𝐧𝐚𝐦𝐢𝐜𝐬: 𝐔𝐧𝐥𝐞𝐚𝐬𝐡𝐢𝐧𝐠 𝐒𝐲𝐧𝐞𝐫𝐠𝐲 𝐚𝐧𝐝 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞

A sales manager’s success depends on knowing the team and managing the dynamics. Know each person individually—their strengths and weaknesses—and create an environment where they support each other and collaborate to deliver high performance.

𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐈𝐧𝐝𝐢𝐯𝐢𝐝𝐮𝐚𝐥 𝐒𝐭𝐫𝐞𝐧𝐠𝐭𝐡𝐬 𝐚𝐧𝐝 𝐖𝐞𝐚𝐤𝐧𝐞𝐬𝐬𝐞𝐬

• 𝐔𝐬𝐞 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐭𝐲 𝐓𝐞𝐬𝐭𝐬: Tools like 16personalities.com help you understand where each person stands. While experts can decipher the finer details, these tests provide a good starting point.

• 𝐊𝐧𝐨𝐰 𝐖𝐡𝐚𝐭 𝐃𝐫𝐢𝐯𝐞𝐬 𝐓𝐡𝐞𝐦: Understand each team member’s background, motivations, and career goals. This allows you to draw up individual plans and adds a personal touch.

• 𝐂𝐨𝐧𝐝𝐮𝐜𝐭 𝐑𝐞𝐠𝐮𝐥𝐚𝐫 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭𝐬: Use performance metrics to assess and understand each team member’s SWOT.

• 𝐅𝐢𝐞𝐥𝐝 𝐓𝐢𝐦𝐞: Spend time with each team member in the field or on the floor for inside sales teams.

𝐏𝐫𝐨𝐦𝐨𝐭𝐢𝐧𝐠 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧

• 𝐁𝐮𝐢𝐥𝐝 𝐚 𝐓𝐞𝐚𝐦, 𝐍𝐨𝐭 𝐉𝐮𝐬𝐭 𝐚 𝐆𝐫𝐨𝐮𝐩: Team bonding exercises and discussions to solve customer problems or strategize can transform a group into a team.

• 𝐄𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐚𝐧𝐝 𝐎𝐩𝐞𝐧 𝐃𝐢𝐚𝐥𝐨𝐠𝐮𝐞: Create an environment that promotes open dialogue and treats everyone equally.

• 𝐒𝐞𝐧𝐬𝐞 𝐨𝐟 𝐁𝐞𝐥𝐨𝐧𝐠𝐢𝐧𝐠:  Ensure every individual is appreciated and heard in team meetings, preventing any one person from dominating.

𝐄𝐧𝐜𝐨𝐮𝐫𝐚𝐠𝐢𝐧𝐠 𝐇𝐞𝐚𝐥𝐭𝐡𝐲 𝐂𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧

• 𝐈𝐧𝐜𝐞𝐧𝐭𝐢𝐯𝐞 𝐏𝐫𝐨𝐠𝐫𝐚𝐦𝐬: Design incentives that reward individual performance and offer exponential rewards for achieving team goals.

• 𝐏𝐮𝐛𝐥𝐢𝐜 𝐏𝐫𝐚𝐢𝐬𝐞, 𝐏𝐫𝐢𝐯𝐚𝐭𝐞 𝐂𝐫𝐢𝐭𝐢𝐜𝐢𝐬𝐦: Publicly recognize achievements and privately address areas needing improvement. Encourage team-wide motivation and support for those improving.

• 𝐀𝐯𝐨𝐢𝐝 𝐁𝐢𝐚𝐬𝐞𝐬: Maintain fairness in dealing with team members. Ensure everyone knows and sees that you are fair, reprimanding mistakes and appreciating achievements equally.

𝐄𝐧𝐝𝐠𝐚𝐦𝐞

- Know your team inside and out.

- Build a unified team that works together.

- Promote competition that drives performance and mutual support.

Next, we’ll explore building a high-performing sales team, focusing on hiring right and continuous improvement. Stay tuned.

#SalesManagement #Leadership #SalesTips #MidLevelManagers #TeamDynamics #HighPerformance #SalesLeadership #ManagementSkills #ContinuousLearning #SalesStrategies #SalesExcellence #SalesGrowth #SalesMotivation #SalesTraining #SalesCoaching #BusinessLeadership #TeamLeadership #PerformanceManagement #SalesSuccess #LeadershipDevelopment